24春国开电大春西安广播电视大学商务英语1Unit8 形考成绩Unit 8 Self-test（10分）参考答案_1

Unit8 形考成绩_Unit 8 Self-test（10分）0

Unit8 形考成绩_Unit 8 Self-test（10分）0

试卷总分:100 得分:100

一、选择填空：阅读下面的对话或句子，从A、B、C三个选项中选出一个能填入空白处的最佳选项。

1. — I wonder whether I could accept this discount or not.

—? ? ? ? ? ? ? ? ? ? ? ?一网一平台答案

A. Why don’t consult with your manager?

B. Why not consult with your manager?渝粤题库，我们的目标是要做全覆盖、全正确的答案搜索服务。

C. Why not to consult with your manager?

答案:

2.— It’s nice to meet you in my office.

— ? ? ? ? ? ? ? ? ? ? ?国开形成性考核答案

A. I am here today to discuss the trademark transfer with you.

B. I only meant to help you.

C. I want to tell you it is fine today.

答案:渝粤题库，我们的目标是要做全覆盖、全正确的答案搜索服务。

3.— We think $55,000 would be reasonable for transferring our trademark.国开形成性考核答案渝粤搜题

— ????????????????????? ?That’s too high.

A. Oh, my goodness.

B. Oh, my honey.

C. Oh, my friend.国家开放大学作业答案

答案:

渝粤搜题

4.Many companies spend a lot of money and time ????? their trademarks.渝粤教育

A. registering

B. to register

C. register国家开放大学作业答案

答案:

5.You are planning to export this product to Europe, ______?

A. aren’t you

B. don’t you

C. are you

答案:

6.二、阅读理解：阅读下面的短文，根据文章内容进行判断，正确为“T”，错误为“F”。

?一网一平台答案

Brand refers to names, logos and slogans. For example, Nike is known for its slogan “ Just do it ” and swoosh logo. A trademark shows the origin and ownership of a product or service, which is used to protect names, logos, drawings, symbols and other characters related with a business. Coke? and Coca-cola? are registered trademarks of the Coca-Cola Company.

Many companies spend a lot of money and time registering their trademarks.There are at least two good reasons for this. Firstly, if you trademark a brand, you are the only person allowed to use that Brand name, slogan etc.If others want to use that brand, they must ask your permission or pay some money. Secondly, registration also allows the owner to bring legal action against anyone who uses the trademark without authorization.

There are basic trademark symbols, e.g. “TM” for goods and “SM” for service. They tell the public that the product’s name and design are the exclusive property of the company, but a?registered?trademark?? provides notice that it has indeed been?registered.一网一平台答案

渝粤教育

?

渝粤题库

1. According to the writer, it is not necessary for a company to register a trademark.

2. A trademark may be regarded as a protection for a brand name.

3. The trademark symbols TM and ? can be exchanged in a brand.

渝粤题库

4. Legal protection on a brand comes into force only after registration.

5. A company can freely use other companies’ brands.

(1).

A. T国家开放大学作业答案一网一平台答案

B. F

答案:

(2).

A. T

B. F

答案:国开搜题

(3).

A. T

B. F

答案:

(4).

A. T

B. F

答案:一网一平台答案

(5).

A. T渝粤题库

B. F

答案: